Ford Increases Its EV Investment in to $22 Billion

The automotive world is changing in some major ways. One of the most prominent trends to emerge is the increasing electrification of vehicles across the industry. Ford has never been one to follow others, but rather one set the pace for everyone else. So, it should come as no surprise that it just announced plans to invest a staggering $22 billion in EV production.

Ford EV Vehicles Are Coming | Sour Lake Ford | Sour Lake, TX

This is double the initial amount of $11 billion Ford pledge to invest in EVs back in 2018. Since then, a number of new electric innovations have emerged, from both within the Ford brand and outside of it, necessitating even more investment in emission-free models.

In just the past year, Ford introduced a remarkable new EV in the form of the Ford Mustang Mach-E. This vehicle is a radical departure from the traditional Mustang marque, as it is not only an SUV, but also an all-electric vehicle. Somehow, it still manages to maintain the world-famous pony car’s sporty performance.

The Mustang won’t be the only iconic Ford model to receive an all-electric option, as production on an electric version of the best-selling Ford F-150 truck is set to begin later this year. In addition to the $22 billion commitment for the production of electric vehicles, Ford is also pledging $7 billion for the development of autonomous driving technologies.

With all of the exciting new technological developments coming from our favorite automaker, all of us at Sour Lake Ford can’t wait to see what’s coming next. To experience Ford’s innovation firsthand, pay us a visit at our location in Sour Lake, Texas.

Ford F-150 Is the 2021 Free Press Truck of the Year

2021 Ford F-150 SuperCrew | Sour Lake, TX

The new 2021 Ford F-150 has already proven itself to be a capable, tough, and award-worthy model. After already taking home the 2021 North American Truck of the Year title, the F-150 has now earned the 2021 Detroit Free Press Truck of the Year award as well.

The 2021 Ford F-150 surpassed its competitors and won the prestigious Freep award, thanks in part to its best-in-class 14,000 pounds of towing capacity and its class-exclusive 3.5-liter PowerBoost™ Full Hybrid V6. This available engine delivers 430 horsepower and 570 lb-ft of torque, while also being fuel-efficient.

Freep also appreciated the technologies of the 2021 F-150, like its future Active Drive Assist hands-free system and the segment-exclusive Over-the-Air Updates of its SYNC® 4 system. The truck’s available Interior Work Surface and comfortable Max Recline Seats also gave it a leg up over competitors.

In addition, author Mark Phelan noted that the F-150 has some features that, despite being overlooked by the competition, ultimately helped the truck win the award. These include a tailgate with a built-in measuring stick and c-clamp receivers as well as longer running boards that go behind the cab to provide easier bed access.

If you’d like to drive the award-winning 2021 Ford F-150 around Sour Lake, Texas, schedule a test drive today at Sour Lake Ford.